National Smile Month kicks off today and the focus is all about the Smile Factor.
The campaign is to raise awareness about good oral health.
The power of a smile is immense – the ability it has to influence the success of our relationships and careers and the impact it has upon our lives.
According to the National Smile Month promoters, almost three times as many people say they judge someone they first meet by their smile, rather than their dress sense and over two-thirds of the people agreed that having a good smile not only helps build people’s confidence psychologically and socially – but it also helps their love life, too.
This all adds to the established perception that the smile is one of our most important physical attribute – and with just under half of us believing that having pearly white teeth is the most important aspect of a good smile, while more than a quarter rate straight, even teeth as an absolute must, we must continue to value the significance it holds.